By Dr. Serkan Toto – On Japan's Game Industry
Mixi just announced that from today, it will be possible to register on the social network for owners of Android users. Until now, Mixi required a Japanese cell phone number and cell phone email address on a feature phone for registration (iPhone users have been able to register with their...
Facebook Japan still has one or two things to learn about the local social media scene, it seems. Tokyo-based tech blog Asiajin (I am a writer) is reporting that a few decisions made by Facebook leave the Japanese confused about the company’s terms of use. Facebook is trying to enforce the...
I regularly get asked how big Japan’s market for social games (deployed on GREE, Mobage, Mixi etc.) actually is. The short answer is it depends on who you ask – and you should be careful which numbers to rely on. Let’s just look at 3 sources: 1) Japanese government In July last...
I just stumbled upon this thread on Quora in which someone claims he has seen Facebook Japan’s country growth manager Taro Kodama saying on TV his company is aiming at 50 million users in Japan. While I cannot confirm this statement (I haven’t seen the interview), I can offer a link to...
What’s the difference between Facebook and Mixi? That’s a big question many regular (non-geek) social media users in Japan ask themselves and a challenge for Facebook Japan: if they think Mixi is basically the same as Facebook, there is no point in changing sides. While I could easily...
Facebook, Mixi, Twitter, GREE or Mobage? This is an anecdotal list of social media usage in Japan by brands, but it’s interesting. Tokyo-based ad and marketing company Agile Media Network, showed the following graph during the company’s Social Media Summit (via Internet Watch). The...
By Dr. Serkan Toto – On Japan's Game Industry