By Dr. Serkan Toto – On Japan's Game Industry
A nice win GREE announced today: following Mixi, GREE has succeeded in getting its “Like/Share” button on Yahoo Japan (15 services, i.e. Yahoo News, Q&A, Finance, Beauty, etc.) – on the PC, feature and smart phones. The collaboration should help GREE strengthen its social graph on...
Japanese newspaper Sankei is reporting trouble for GREE: the “Kansai Consumers Support Organization”, an Osaka-based NPO, has asked GREE stop using the words “free of charge” in commercials, as the organization thinks this claim violates the Japanese truth-in-advertising law. In fact...
GREE today announced it has attracted 171 partner companies for the so-called “GREE Platform for smartphone” so far. These companies are committed to develop social games for GREE’s future Android and iPhone iOS versions. Partners include some pretty big names like Konami...
Here is the link to a column I wrote on Japan’s social games sector for the journal for the American Chamber Of Commerce in Japan, covering DeNA (Mobagetown), GREE, Zynga Japan and other things. Excerpt: The market valuation of Zynga, the San Francisco-based company behind Farmville and a host of...
Japan’s social mobile games giant GREE is going more and more the smartphone way: GREE today announced the launch of an Android application. It follows the iPhone app GREE introduced back in August this year. GREE’s move is understandable: Both Android and the iPhone are rapidly gaining...
How are Mixi, Facebook Japan, GREE and DeNA (Mobage-town) doing at the moment? Here’s an interesting study released by MMD Research from Tokyo on Japan’s social games market. This graph shows how social networks are used in Japan (green: brand awareness, purple: actual users) This graph...
By Dr. Serkan Toto – On Japan's Game Industry