By Dr. Serkan Toto – On Japan's Game Industry

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GREE Starts Doing Ads In The US [Social Games]

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Truth be told, I don’t know what GREE International is thinking here, but it appears GREE‘s US-based subsidiary has bought advertising space on billboards on Highway 101 in San Francisco. It’s just one for the time being, but the company already announced more billboards via...

7 Japan-Only Social Game Genres [Social Games]

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I could write a book or two about the differences between social gaming in Japan and elsewhere, but one easy and (hopefully) interesting way to take a high-level look at things is the difference in genres (with the biggest difference being that social gaming in Japan is mainly mobile). Generally...

By Dr. Serkan Toto – On Japan's Game Industry