By Dr. Serkan Toto – On Japan's Game Industry
How can you quickly summarize Japan’s web history from 2005 to 2011? Motohiko Tokuriki, CEO of Tokyo-based ad and marketing company Agile Media Network, showed the following graph (via Internet Watch) during his company’s Social Media Summit today in Tokyo: Translation: 2005: Blogging...
A lot can be said about the differences between Mixi and Facebook Japan (and who will win), but what does Mixi itself say? Today, during a social media event in Tokyo, Mixi gave some insight on how they see things. According to Mixi executive Tsuji Masataka, the key difference between his company...
How can Facebook Japan beat Mixi in Japan? It seems the Americans think one way is to differentiate themselves from Mixi is by urging users to register with their real names only. On Mixi, members are allowed to use nicknames and fake pictures on their profiles. Even though this makes it hard (and...
Facebook Japan has sure observed this: Japan’s biggest social network Mixi today announced it has removed the “Search Friends Via Email“ function – after one day. The reason: too many users protested against the new feature because of privacy and security reasons. Mixi now says...
How are Mixi, Facebook Japan, GREE and DeNA (Mobage-town) doing at the moment? Here’s an interesting study released by MMD Research from Tokyo on Japan’s social games market. This graph shows how social networks are used in Japan (green: brand awareness, purple: actual users) This graph...
Currently, it’s 1.5 million people: ;. Facebook translated its UI into Japanese in 2008. For Facebook, Japan is one of the few remaining white spaces on the world map, next to South Korea, Russia, and China (where it’s blocked). By way of comparison: Japan’s homegrown social...
By Dr. Serkan Toto – On Japan's Game Industry