By Dr. Serkan Toto – On Japan's Game Industry
Yahoo Mobage, Yahoo Japan’s and DeNA’s social game platform on the PC, gets a new hit title from Tecmo Koei. Players wanting to register for an early version of “Nobunyaga No Yabou” (Nobunyaga’s Ambition”, a war simulation game), could do so today. However...
Facebook, Mixi, Twitter, GREE or Mobage? This is an anecdotal list of social media usage in Japan by brands, but it’s interesting. Tokyo-based ad and marketing company Agile Media Network, showed the following graph during the company’s Social Media Summit (via Internet Watch). The...
How can you quickly summarize Japan’s web history from 2005 to 2011? Motohiko Tokuriki, CEO of Tokyo-based ad and marketing company Agile Media Network, showed the following graph (via Internet Watch) during his company’s Social Media Summit today in Tokyo: Translation: 2005: Blogging...
It’s no secret that DeNA’s self-developed hit social game Kaitou Royal is the company’s main money maker. Now DeNA is planning to further monetize the Mobage title by turning it into a serialized manga and novel. DeNA has already started publishing the digital versions of the...
DeNA today announced “All Night Nippon”, a social game on Mobage (their new brand name) that allows users to run their own TV show. As with all Mobage games, the title is free to play and will be monetized via virtual item sales.
Here are some screenshots:
I reported yesterday about DeNA’s plans to consolidate its branding and call it social gaming platform Mobage-town just “Mobage” in Japan and elsewhere. DeNA employs 30 foreigners (out of a work force of 800 people) currently. And just now, I stumbled upon this interesting...
By Dr. Serkan Toto – On Japan's Game Industry