By Dr. Serkan Toto – On Japan's Game Industry
King is continuing to take Japan seriously, it seems. The company started running an advertising campaign on Japanese TV for Candy Crush in December 2013, before setting up King Japan in Tokyo and launching a second TV ad campaign for the same game earlier this year. The simple reason: Japan is...
Japan’s Computer Entertainment Supplier’s Association (CESA) published the s0-called 2014 CESA Games White Paper, which includes a number of interesting statistics on the status quo of this country’s gaming industry in 2013. In a nutshell, the Japanese market for consoles is...
The Monster Strike hype in Japan has no limit, it seems. The action RPG has made Mixi (2121) a US$4 billion company at the Tokyo stock exchange today (US$4.2 billion at 2.30pm Japanese time, to be more exact) – after the share price has risen and risen over the last few days and weeks. So...
Colopl (3668), which I last year called the biggest Japanese mobile game maker you never heard of, has released its next big game on iOS today. The company, which is currently boasting a US$4 billion market cap, has very high hopes in the title. Colopl has also produced mega hit Quiz RPG...
Mixi (2121) today announced that its action RPG “Monster Strike” has passed the 10 million downloads mark on iOS and Android on July 19. The number includes users from Japan and Taiwan: in February, Mixi closed a deal with Tencent to distribute Monster Strike in China, but the game is...
Japan’s top smartphone game Puzzle & Dragons hit 29 million downloads, maker GungHo Online Entertainment (3765) announced today. The number was reached inside Japan only (on iOS, Android, and Amazon Kindle). What’s interesting to note here is that the growth rate, the time it takes Puzzle...
By Dr. Serkan Toto – On Japan's Game Industry