Here is a calendar of major releases listed Japanese mobile game makers have announced for the coming months: the idea is to track what might be the next big hit in the industry from selected makers. Please note that for various reasons, I focus on native apps currently in production by publicly...
For Monster Strike And Line Pop: Mixi And LINE Start Marketing Collaboration
Monster Strike, the mobile action RPG that made Mixi (2121) a US$4 billion company late last month, continues to make headlines. Last week, during its earnings call, Mixi said that Monster Strike has generated about US$1 million per day in the April-June quarter. This number has grown to roughly...
LINE Partners With Game Company gumi, Announces US$100 Million Fund For Mobile Games
Big shake-up in Japan’s gaming industry today: LINE Corp., the company behind Japan’s biggest messenger app LINE, has reached a basic agreement to form a business and capital partnership with top mobile game maker gumi, TechCrunch Japan is reporting. gumi subsidiary Alim has produced...
For Farm Heroes Saga: King Launches Another TV Ad Campaign In Japan
King is continuing to take Japan seriously, it seems. The company started running an advertising campaign on Japanese TV for Candy Crush in December 2013, before setting up King Japan in Tokyo and launching a second TV ad campaign for the same game earlier this year. The simple reason: Japan is...
Report: Japan’s Console Game Market Down 15.7% In 2013, Mobile Games Bigger
Japan’s Computer Entertainment Supplier’s Association (CESA) published the s0-called 2014 CESA Games White Paper, which includes a number of interesting statistics on the status quo of this country’s gaming industry in 2013. In a nutshell, the Japanese market for consoles is...
Monster Strike Becomes Japan’s Top Mobile Game, Makes Mixi A US$4 Billion Company
The Monster Strike hype in Japan has no limit, it seems. The action RPG has made Mixi (2121) a US$4 billion company at the Tokyo stock exchange today (US$4.2 billion at 2.30pm Japanese time, to be more exact) – after the share price has risen and risen over the last few days and weeks. So...