By Dr. Serkan Toto – On Japan's Game Industry
DeNA just announced it will establish a joint venture with video game powerhouse Bandai Namco Games on October 1. The new company, which will be called BDNA, will be based out of Tokyo and capitalized at 100 million yen (US$1.3 million). The idea is to combine Bandai Namco’s (decade long)...
Bandai Namco announced today that their most successful social game, Gundam Royal, has hit 3 million users on Mobage. The cute “space action” game is based on Gundam, a super-popular Japanese anime series. Gundam Royal was launched on Mobage in December, meaning Bandai Namco needed 7...
Video game maker Bandai Namco just announced another title to be added to its social games catalog: Kamen Rider Wars, based on the Japanese cult TV series Kamen Rider. The social card game will be released “this summer” exclusively on GREE. In the game, players follow one of the story...
BDNA, the joint venture that Mobage operator DeNA (2432) and Namco Bandai (7832) launched in 2011 and that was rebranded to BNDeNA in 2012, is ending on March 31 this year. The news isn’t coming as a big surprise, for a few reasons. First, BNDeNA has released pretty solid games such as Gundam...
Mobage is seeing quite a few titles marketed as so-called “next-generation” social games lately: following social shooting game Macross SP Deculture and social RPG Valkyries In The Twilight, a new title called “Guilty Dragon” is supposed to help bring social games in Japan...
Apparently, things aren’t going too well between DeNA and Namco Bandai, two companies that entered a spectacular partnership right after the Tokyo Game Show last year. Following the deal, Namco Bandai rolled out a number of hit titles on Mobage, i.e. Tales of Kizna, Idolmaster, and mega hit...
By Dr. Serkan Toto – On Japan's Game Industry