By Dr. Serkan Toto – On Japan's Game Industry

Japan’s Gaming Market Slightly Grew in 2022 – Against The Global Trend

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Game industry data provider KADOKAWA ASCII Research Laboratories just published a new set of numbers on the state of the Japanese market.

According to the company, the overall gaming market in Japan grew 1.4% year-on-year to 2.03 trillion yen in 2022 – which currently converts to US$13.9 billion (please note the Japanese yen is extremely weak at the time of writing).

It is interesting that Kadokawa ASCII found the gaming market worldwide contracted by 7.0% in the same time frame to reach 26.8 trillion yen (US$183.7 billion), meaning Japan grew against the global trend.

Japanese Game Market Size: Console Vs Mobile Vs PC

For Japan, Kadokawa ASCII saw the console hardware segment growing 3.4% year-on-year to 209.8 billion yen (US$1.4 billion) in 2022, and the console software segment even growing 5.9% to 389.3 billion yen (US$2.7 billion).

(It is important to note that the software estimate not only includes digital downloads of games but all online sales generated on console, i.e. micro-transactions or downloadable content.)

Smartphones remain Japan’s biggest gaming platform, with game apps reaching 1.2 trillion yen (US$8.5 billion) in market size in 2022 – down 4.4% on the year.

And finally, there is the Japanese PC gaming market, which has been expanding quickly in recent years.

For that segment, Kadokawa ASCII reports another significant jump year-on-year, up a whopping 43% from 131.3 billion yen (US$0.9 billion) to 189.2 billion yen (US$1.3 billion) in 2022.

About the author

Dr. Serkan Toto

I am the CEO & Founder of Kantan Games Inc., an independent consultancy focused on Japan’s game industry.

Please feel free to connect via Email (Serkan at kantangames.com), LinkedIn or Twitter.

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By Dr. Serkan Toto – On Japan's Game Industry