I just put up an article on Mixi’s new smartphone functions, “Mixi Real Check” And “Mixi Real Check In” for Android, on TechCrunch.
The article explains these functions, which were demo’d to me and just a handful of other people earlier this weekend at Mixi’s offices in Tokyo, in more detail.
Read the full analysis here: Via NFC: Japanese Social Network Mixi First To Let Users “Share” Real-World Items.
